smartchoice.pk

smartchoice.pk is SSL secured

Free website and domain report on smartchoice.pk

Last Updated: 30th March, 2023 Update Now
Overview

Snoop Summary for smartchoice.pk

This is a free and comprehensive report about smartchoice.pk. The domain smartchoice.pk is currently hosted on a server located in United States with the IP address 13.248.239.135, where the local currency is USD and English is the local language. Smartchoice.pk has the potential to be earning an estimated $6 USD per day from advertising revenue. If smartchoice.pk was to be sold it would possibly be worth $4,346 USD (based on the daily revenue potential of the website over a 24 month period). Smartchoice.pk is quite popular with an estimated 2,084 daily unique visitors. This report was last updated 30th March, 2023.

About smartchoice.pk

Site Preview: smartchoice.pk smartchoice.pk
Title: Compare Insurance Policies from Best Insurance Companies in Pakistan
Description: Smartchoice is the No.1 insurance marketplace for buying car, health, travel and life insurance in Pakistan. Compare quotes of top insurance providers and buy in minutes.
Keywords and Tags: health, internet services, smartchoice is the no.1 insurance marketplace for buying car, travel and life insurance in pakistan. compare quotes of top insurance providers and buy in minutes.
Related Terms: compare car insurance, compare car insurance quotes, compare insurance, marketplace insurance
Fav Icon:
Age:
Domain Created:
Domain Updated:
Domain Expires:
Review

Snoop Score

2/5

Valuation

$4,346 USD
Note: All valuation figures are estimates.

Popularity

Modest
Note: Popularity is estimated.

Rank, Reach and Authority

Alexa Rank: 282,380
Alexa Reach: 0.0002%
SEMrush Rank (US):
SEMrush Authority Score:
Moz Domain Authority: 0
Moz Page Authority: 0

Rank By Country

Country Alexa Rank
Pakistan Flag Pakistan 3,542

Organic vs Paid (Google Ads)

Traffic

Visitors

Daily Visitors: 2,084
Monthly Visitors: 63,430
Yearly Visitors: 760,660
Note: All visitors figures are estimates.

Visitors By Country

Country Visitors (Unique) Percentage
Other Daily: 190
Monthly: 5,772
Yearly: 69,220
9.1%
Pakistan Flag Pakistan Daily: 1,894
Monthly: 57,658
Yearly: 691,440
90.9%
Note: All visitors figures are estimates.
Revenue

Revenue

Daily Revenue: $6 USD
Monthly Revenue: $181 USD
Yearly Revenue: $2,168 USD
Note: All revenue figures are estimates.

Revenue By Country

Country Revenue Percentage
Other Daily: $0 USD
Monthly: $0 USD
Yearly: $0 USD
<0.1%
Pakistan Flag Pakistan Daily: $6 USD
Monthly: $181 USD
Yearly: $2,168 USD
100%
Note: All revenue figures are estimates.
SEO

Backlinks Analysis (SEMrush)

Top New Follow Links

Top Ranking Keywords (US)

Domain Analysis

Value Length
Domain: smartchoice.pk 14
Domain Name: smartchoice 11
Extension (TLD): pk 2

Page Speed Analysis

Average Load Time: 5.04 seconds
Load Time Comparison: Faster than 8% of sites

PageSpeed Insights

Avg. (All Categories) 75
Performance 72
Accessibility 97
Best Practices 83
SEO 100
PWA 25
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://smartchoice.pk/
Updated: 30th March, 2023

1.64 seconds
First Contentful Paint (FCP)
84%
12%
4%

0.00 seconds
First Input Delay (FID)
99%
1%
0%

72

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for smartchoice.pk. This includes details about optimizing page load times which can result in a better user experience.

Metrics

First Contentful Paint — 0.9 s
The time taken for the first image or text on the page to be rendered.
Largest Contentful Paint — 0.9 s
The timing of the largest text or image that is painted.
Total Blocking Time — 0 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).

Audits

Time to Interactive — 1.9 s
The time taken for the page to become fully interactive.
Max Potential First Input Delay — 50 ms
Users could experience a delay when interacting with the page.
First Meaningful Paint — 0.9 s
The time taken for the primary content of the page to be rendered.
Network Requests
Below is a list of network requests that were made during page load.
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XHR
https://widget.reviews.io/rich-snippet-reviews-widgets/widget?version=13b&store=smartchoice.pk&primaryClr=%23ef9807&widgetName=floating-widget&numReviews=40&floatPosition=left&contentMode=company&tabStyle=small&hideDates=false&elementId=richSnippetReviewsWidget-defaultContainer&origin=https%3A%2F%2Fsmartchoice.pk%2F
h2
10804.819999933
10915.663000107
1800
5102
200
text/html
Document
https://ajax.googleapis.com/ajax/libs/jquery/1.11.3/jquery.min.js
h2
10927.140999794
10933.010999918
34470
95992
200
text/javascript
Script
https://widget.reviews.io/floating-widget/dist.js
h2
10927.365999937
10948.552999973
1564
3273
200
text/javascript
Script
https://widget.reviews.io/floating-widget/widget?element_id=floatingWidget-defaultContainer&version=2&&store=smartchoice.pk&primaryClr=%23ef9807&numReviews=40&hideDates=false&version=13b&floatPosition=left&contentMode=company&tabStyle=small
h2
10970.219000101
11091.372999907
7146
28349
200
text/html
Document
https://ajax.googleapis.com/ajax/libs/jquery/1.11.3/jquery.min.js
h2
11102.868999958
11103.0849998
34470
95992
200
text/javascript
Script
https://d1azc1qln24ryf.cloudfront.net/40686/revsglobal-pr-mod/style-cf.css?-c0avz5
h2
11103.953999996
11118.58100009
1615
5770
200
text/css
Stylesheet
https://widget.reviews.io/floating-widget/style.css?primary=%23ef9807&neutral=undefined&textClr=undefined&button=undefined&height=700&version=2,13b
h2
11104.132999897
11125.700999975
4686
24145
200
text/css
Stylesheet
https://fonts.googleapis.com/css?family=Open+Sans:400,700&display=swap
h2
11104.375
11110.340999842
1347
5734
200
text/css
Stylesheet
https://assets.reviews.io/img/all-global-assets/logo/reviewsio-logo.svg
h2
11128.887999773
11155.588999987
3630
7873
200
image/svg+xml
Image
https://api.reviews.io/merchant/latest?store=smartchoice.pk&limit=40&tag=&branch=
h2
11146.27699995
11181.848999977
5039
19757
200
application/json
XHR
https://fonts.gstatic.com/s/opensans/v34/memvYaGs126MiZpBA-UvWbX2vVnXBbObj2OVTS-mu0SC55I.woff2
h2
11149.676000118
11153.593999863
40184
39372
200
font/woff2
Font
https://d1azc1qln24ryf.cloudfront.net/40686/revsglobal-pr-mod/revsglobal-pr-mod.woff2?nqookz
h2
11149.83100009
11198.710999966
12628
12004
200
application/font-woff2
Font
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
755.884
14.932
781.874
13.884
795.827
10.167
827.314
26.78
865.897
9.674
890.757
7.163
898.453
24.19
926.813
14.766
943.385
7.214
954.625
24.287
987.755
25.289
1013.77
16.839
1030.653
43.964
1076.444
21.773
1139.961
28.696
1211.313
28.503
1246.981
18.578
1282.788
71.021
1354.182
7.649
1363.108
22.867
1388.005
60.418
1449.267
6.303
1455.579
18.268
1486.819
78.842
1578.185
59.604
1641.13
21.318
1665.127
13.922
1679.129
10.704
1689.889
9.132
1699.342
16.657
1716.887
15.628
1732.867
12.785
1746.801
14.817
1761.656
12.466
1791.631
8.456
10790.489
12.749
10918.594
8.905
10928.977
11.402
10948.299
15.501
10965.718
6.585
11094.569
10.417
11106.264
22.408
11130.47
7.87
11139.727
14.548
11174.494
9.172
11183.677
102.807
11286.526
7.84
11294.409
21.691
11316.77
6.917
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data
Script Treemap Data
Provide as required, for treemap app.

Other

Eliminate render-blocking resources — Potential savings of 0 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Smartchoice.pk should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://code.jquery.com/jquery-3.6.0.min.js
31327
310
https://cdnjs.cloudflare.com/ajax/libs/jquery-migrate/3.3.2/jquery-migrate.min.js
4738
230
https://cdn.jsdelivr.net/npm/lozad/dist/lozad.min.js
2296
230
Properly size images
Images can slow down the page's load time. Smartchoice.pk should consider serving more appropriate-sized images.
Defer offscreen images
Time to Interactive can be slowed down by resources on the page. Smartchoice.pk should consider lazy-loading offscreen and hidden images.
Minify CSS
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Smartchoice.pk should consider minifying CSS files.
Minify JavaScript — Potential savings of 8 KiB
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Smartchoice.pk should consider minifying JS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://smartchoice.pk/en/js/main.js?v=1.88
9273
5226
inline: var ready = false, widget,...
5383
2837
Reduce unused CSS — Potential savings of 17 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Smartchoice.pk should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://smartchoice.pk/en/css/style.css?v=3.156
19041
17434
Efficiently encode images
Unoptimized images can consume more cellular data than what is necessary.
Serve images in next-gen formats
Consider JPEG 2000, JPEG XR or WebP image formats which provide better compression than PNG and JPEG.
Enable text compression
Text-based resources should be served with compression, such as gzip, deflate or brotli.
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 510 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://smartchoice.pk/
513.407
Avoid multiple page redirects — Potential savings of 190 ms
Redirects can cause additional delays before the page can begin loading. Smartchoice.pk should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://smartchoice.pk/
190
https://smartchoice.pk/
0
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Smartchoice.pk should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Remove duplicate modules in JavaScript bundles — Potential savings of 34 KiB
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Source Transfer Size (Bytes) Potential Savings (Bytes)
jquery.js
34427
Avoid serving legacy JavaScript to modern browsers — Potential savings of 30 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://d1e6cjojnyo6nm.cloudfront.net/scripts/getSetReff.min.js
19146
https://connect.facebook.net/signals/config/391510261402910?v=2.9.100&r=stable
11797
https://connect.facebook.net/en_US/fbevents.js
45
Preload Largest Contentful Paint image
If the LCP element is dynamically added to the page, you should preload the image in order to improve LCP. about preloading LCP elements.
Avoids enormous network payloads — Total size was 1,127 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://connect.facebook.net/signals/config/391510261402910?v=2.9.100&r=stable
111658
https://d3a5t7b5csaifi.cloudfront.net/Panton-Bold.ttf
109580
https://d3a5t7b5csaifi.cloudfront.net/Panton-Regular.ttf
107052
https://www.googletagmanager.com/gtag/js?id=G-4MGJPYCMMN&l=dataLayer&cx=c
81935
https://smartchoice.pk/en/fonts/panton/Panton-Bold.ttf
46724
https://smartchoice.pk/en/fonts/panton/Panton-Regular.ttf
46715
https://smartchoice.pk/en/fonts/panton/Panton-SemiBold.ttf
46715
https://www.googletagmanager.com/gtag/js?id=UA-5541998-3
46549
https://smartchoice.pk/en/fonts/panton/Panton-ExtraBold.ttf
46226
https://smartchoice.pk/en/fonts/panton/Panton-Light.ttf
45376
Avoid chaining critical requests — 8 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Smartchoice.pk should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
JavaScript execution time — 0.2 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://smartchoice.pk/
569.816
10.584
1.871
https://ajax.googleapis.com/ajax/libs/jquery/1.11.3/jquery.min.js
158.786
69.83
9.607
Unattributable
148.76
23.632
0
https://code.jquery.com/jquery-3.6.0.min.js
125.944
92.053
1.43
https://widget.reviews.io/floating-widget/widget?element_id=floatingWidget-defaultContainer&version=2&&store=smartchoice.pk&primaryClr=%23ef9807&numReviews=40&hideDates=false&version=13b&floatPosition=left&contentMode=company&tabStyle=small
61.984
5.248
2.173
Minimizes main-thread work — 1.3 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Style & Layout
369.101
Script Evaluation
367.06
Other
307.095
Rendering
147.532
Script Parsing & Compilation
42.918
Parse HTML & CSS
39.601
Garbage Collection
19.098
All text remains visible during webfont loads
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
Keep request counts low and transfer sizes small — 83 requests • 1,127 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
83
1153958
Font
13
548372
Script
24
452907
Image
19
62327
Stylesheet
16
59367
Document
3
22788
Other
8
8197
Media
0
0
Third-party
64
838094
Minimize third-party usage — Third-party code blocked the main thread for 0 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
cloudfront.net
326663
0
Facebook
141698
0
Google Tag Manager
128484
0
Google CDN
68940
0
Google Fonts
41531
0
jQuery CDN
31327
0
Reviews.io
27159
0
Google Analytics
21091
0
Cloudflare CDN
14477
0
IcoMoon
14243
0
YouTube
11850
0
githack.com
6649
0
JSDelivr CDN
2296
0
Other Google APIs/SDKs
1114
0
Google/Doubleclick Ads
572
0
whatshelp.io
0
0
Lazy load third-party resources with facades
Consider replacing third-party embeds with a facade until they are required (use lazy loading).
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
Largest Contentful Paint image was not lazily loaded
Above-the-fold images that are lazily loaded render later in the page lifecycle, which can delay the largest contentful paint. about optimal lazy loading.
Avoid large layout shifts — 5 elements found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
0.85764390226161
0.66896030245747
0.27702702702703
0.14468780002661
0.12094126566595
Avoids `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Avoid long main-thread tasks — 1 long task found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://ajax.googleapis.com/ajax/libs/jquery/1.11.3/jquery.min.js
1862
51
Avoid non-composited animations — 108 animated elements found
It is recommended to avoid non-composited animations which are often janky and increase CLS.
Element Name
CAR
CAR
Image elements have explicit `width` and `height`
Reduce layout shifts and improve CLS by setting explicit width and height properties on image elements.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of smartchoice.pk on mobile screens.

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Metrics

Speed Index — 1.4 s
The time taken for the page contents to be visibly populated.

Other

Reduce unused JavaScript — Potential savings of 160 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://connect.facebook.net/signals/config/391510261402910?v=2.9.100&r=stable
111658
90343
https://www.googletagmanager.com/gtag/js?id=G-4MGJPYCMMN&l=dataLayer&cx=c
81935
29698
https://ajax.googleapis.com/ajax/libs/jquery/1.11.3/jquery.min.js
34470
22315
https://www.googletagmanager.com/gtag/js?id=UA-5541998-3
46549
21638
Avoid an excessive DOM size — 994 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
Maximum DOM Depth
Maximum Child Elements

Metrics

Cumulative Layout Shift — 1.381
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Other

Serve static assets with an efficient cache policy — 19 resources found
Smartchoice.pk can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://d1e6cjojnyo6nm.cloudfront.net/webp_images/product_new/comp_png/tpl_log2-min.png
0
4620
https://d1e6cjojnyo6nm.cloudfront.net/webp_images/product_new/ubl-insurance-logo.png
0
4176
https://www.facebook.com/tr/?id=391510261402910&ev=Microdata&dl=https%3A%2F%2Fsmartchoice.pk%2F&rl=&if=false&ts=1680172812614&cd[DataLayer]=%5B%5D&cd[Meta]=%7B%22title%22%3A%22Compare%20Insurance%20Policies%20from%20Best%20Insurance%20Companies%20in%20Pakistan%22%2C%22meta%3Akeywords%22%3A%22Smartchoice%20is%20the%20No.1%20insurance%20marketplace%20for%20buying%20car%2C%20health%2C%20travel%20and%20life%20insurance%20in%20Pakistan.%20Compare%20quotes%20of%20top%20insurance%20providers%20and%20buy%20in%20minutes.%22%2C%22meta%3Adescription%22%3A%22Smartchoice%20is%20the%20No.1%20insurance%20marketplace%20for%20buying%20car%2C%20health%2C%20travel%20and%20life%20insurance%20in%20Pakistan.%20Compare%20quotes%20of%20top%20insurance%20providers%20and%20buy%20in%20minutes.%22%7D&cd[OpenGraph]=%7B%7D&cd[Schema.org]=%5B%5D&cd[JSON-LD]=%5B%7B%22%40context%22%3A%22http%3A%2F%2Fschema.org%22%2C%22%40type%22%3A%22SiteNavigationElement%22%2C%22name%22%3A%22Car%20Insurance%22%2C%22url%22%3A%22https%3A%2F%2Fsmartchoice.pk%2Finsurance%2Fcar%2F%22%7D%2C%7B%22%40context%22%3A%22http%3A%2F%2Fschema.org%22%2C%22%40type%22%3A%22SiteNavigationElement%22%2C%22name%22%3A%22Health%20Insurance%22%2C%22url%22%3A%22https%3A%2F%2Fsmartchoice.pk%2Finsurance%2Fhealth%2F%22%7D%2C%7B%22%40context%22%3A%22http%3A%2F%2Fschema.org%22%2C%22%40type%22%3A%22SiteNavigationElement%22%2C%22name%22%3A%22Travel%20Insurance%22%2C%22url%22%3A%22https%3A%2F%2Fsmartchoice.pk%2Finsurance%2Ftravel%2F%22%7D%2C%7B%22%40context%22%3A%22http%3A%2F%2Fschema.org%22%2C%22%40type%22%3A%22SiteNavigationElement%22%2C%22name%22%3A%22Corporate%20Health%20Insurance%22%2C%22url%22%3A%22https%3A%2F%2Fsmartchoice.pk%2Finsurance%2Fgroup-health%2F%22%7D%5D&sw=800&sh=600&v=2.9.100&r=stable&ec=1&o=30&fbp=fb.1.1680172812091.984291399&it=1680172811954&coo=false&es=automatic&tm=3&rqm=GET
0
328
https://www.facebook.com/tr/?id=391510261402910&ev=PageView&dl=https%3A%2F%2Fsmartchoice.pk%2F&rl=&if=false&ts=1680172812092&sw=800&sh=600&v=2.9.100&r=stable&ec=0&o=30&cs_est=true&fbp=fb.1.1680172812091.984291399&it=1680172811954&coo=false&rqm=GET
0
328
https://connect.facebook.net/signals/config/391510261402910?v=2.9.100&r=stable
1200000
111658
https://connect.facebook.net/en_US/fbevents.js
1200000
29384
https://www.google-analytics.com/analytics.js
7200000
20594
https://i.ytimg.com/vi/xNfqKcviKBQ/hqdefault.jpg
7200000
11850
https://widget.reviews.io/floating-widget/style.css?primary=%23ef9807&neutral=undefined&textClr=undefined&button=undefined&height=700&version=2,13b
7200000
4686
https://widget.reviews.io/rich-snippet-reviews-widgets/dist.js
7200000
2287
https://widget.reviews.io/floating-widget/dist.js
7200000
1564
https://cdn.jsdelivr.net/npm/lozad/dist/lozad.min.js
604800000
2296
https://smartchoice.pk/en/fonts/panton/Panton-Bold.ttf
2592000000
46724
https://smartchoice.pk/en/fonts/panton/Panton-Regular.ttf
2592000000
46715
https://smartchoice.pk/en/fonts/panton/Panton-SemiBold.ttf
2592000000
46715
https://smartchoice.pk/en/fonts/panton/Panton-ExtraBold.ttf
2592000000
46226
https://smartchoice.pk/en/fonts/panton/Panton-Light.ttf
2592000000
45376
https://smartchoice.pk/en/fonts/icofont/icofont.ttf
2592000000
18545
https://assets.reviews.io/img/all-global-assets/logo/reviewsio-logo.svg
2678400000
3630
Does not use passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Source
97

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of smartchoice.pk. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
`[id]` attributes on active, focusable elements are unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Heading elements appear in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`button`, `link`, and `menuitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
ARIA `meter` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `progressbar` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
ARIA `tooltip` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `treeitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
Links have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.
`<object>` elements have alternate text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>`, `<ol>` or `<menu>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Smartchoice.pk may provide assistance to deaf or hearing-impaired users with captions on videos.

Contrast

Background and foreground colors do not have a sufficient contrast ratio.
Many (if not most) users find low-contrast text difficult or impossible to read.
Failing Elements

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
83

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that smartchoice.pk should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Ensure CSP is effective against XSS attacks
Significantly reduce the risk of cross-site scripting attacks (XSS) by ensuring you have a strong Content Security Policy (CSP).
Description Directive Severity
No CSP found in enforcement mode
High

Audits

Allows users to paste into input fields
Preventing input pasting is a bad practice for the UX, and weakens security by blocking password managers. about user-friendly input fields.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids `unload` event listeners
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
Bootstrap
3.3.7
jQuery
3.6.0
core-js
core-js-pure@3.0.0
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
Page has valid source maps
Consider deploying source maps for added benefits such as the ability to debug while in production.
URL Map URL
https://cdnjs.cloudflare.com/ajax/libs/jquery-migrate/3.3.2/jquery-migrate.min.js
https://cdnjs.cloudflare.com/ajax/libs/jquery-migrate/3.3.2/jquery-migrate.min.map
https://ajax.googleapis.com/ajax/libs/jquery/1.11.3/jquery.min.js
https://ajax.googleapis.com/ajax/libs/jquery/1.11.3/jquery.min.map
https://ajax.googleapis.com/ajax/libs/jquery/1.11.3/jquery.min.js
https://ajax.googleapis.com/ajax/libs/jquery/1.11.3/jquery.min.map
No issues in the `Issues` panel in Chrome Devtools
There may be unresolved issues logged to Chrome Devtools.

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL Request Resolution
http://smartchoice.pk/
Allowed

Audits

Browser errors were logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
Source Description
Access to font at 'https://d3a5t7b5csaifi.cloudfront.net/Panton-Light.ttf' from origin 'https://smartchoice.pk' has been blocked by CORS policy: No 'Access-Control-Allow-Origin' header is present on the requested resource.
Access to font at 'https://d3a5t7b5csaifi.cloudfront.net/Panton-SemiBold.ttf' from origin 'https://smartchoice.pk' has been blocked by CORS policy: No 'Access-Control-Allow-Origin' header is present on the requested resource.
Failed to load resource: net::ERR_FAILED
Failed to load resource: net::ERR_FAILED
Failed to load resource: net::ERR_TIMED_OUT
100

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for smartchoice.pk. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of smartchoice.pk on mobile screens.
Document uses legible font sizes
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Tap targets are sized appropriately
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Links have descriptive text
Make use of descriptive link text to assist search engines in understanding the content.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Links are crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
25

PWA

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of smartchoice.pk. This includes details about web app manifests.

PWA Optimized

Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of smartchoice.pk on mobile screens.

Installable

Web app manifest or service worker do not meet the installability requirements — 1 reason
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
Failure reason
No manifest was fetched

PWA Optimized

Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Avg. (All Categories) 71
Performance 38
Accessibility 100
Best Practices 83
SEO 100
PWA 33
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://smartchoice.pk/
Updated: 30th March, 2023

2.12 seconds
First Contentful Paint (FCP)
69%
18%
13%

0.02 seconds
First Input Delay (FID)
98%
2%
0%

38

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for smartchoice.pk. This includes details about optimizing page load times which can result in a better user experience.

Other

Defer offscreen images
Time to Interactive can be slowed down by resources on the page. Smartchoice.pk should consider lazy-loading offscreen and hidden images.
Minify CSS
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Smartchoice.pk should consider minifying CSS files.
Efficiently encode images
Unoptimized images can consume more cellular data than what is necessary.
Enable text compression
Text-based resources should be served with compression, such as gzip, deflate or brotli.
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 170 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://smartchoice.pk/
171.122
Avoid multiple page redirects — Potential savings of 630 ms
Redirects can cause additional delays before the page can begin loading. Smartchoice.pk should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://smartchoice.pk/
630
https://smartchoice.pk/
0
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Smartchoice.pk should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Avoid serving legacy JavaScript to modern browsers — Potential savings of 30 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://d1e6cjojnyo6nm.cloudfront.net/scripts/getSetReff.min.js
19146
https://connect.facebook.net/signals/config/391510261402910?v=2.9.100&r=stable
11800
https://connect.facebook.net/en_US/fbevents.js
45
Preload Largest Contentful Paint image
If the LCP element is dynamically added to the page, you should preload the image in order to improve LCP. about preloading LCP elements.
Avoids enormous network payloads — Total size was 976 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://connect.facebook.net/signals/config/391510261402910?v=2.9.100&r=stable
111682
https://www.googletagmanager.com/gtag/js?id=G-4MGJPYCMMN&l=dataLayer&cx=c
81916
https://smartchoice.pk/en/fonts/panton/Panton-Bold.ttf
46724
https://smartchoice.pk/en/fonts/panton/Panton-Regular.ttf
46715
https://smartchoice.pk/en/fonts/panton/Panton-SemiBold.ttf
46715
https://www.googletagmanager.com/gtag/js?id=UA-5541998-3
46549
https://smartchoice.pk/en/fonts/panton/Panton-ExtraBold.ttf
46226
https://smartchoice.pk/en/fonts/panton/Panton-Light.ttf
45376
https://fonts.gstatic.com/s/opensans/v34/memvYaGs126MiZpBA-UvWbX2vVnXBbObj2OVTS-mu0SC55I.woff2
40184
https://ajax.googleapis.com/ajax/libs/jquery/1.11.3/jquery.min.js
34470
Avoid chaining critical requests — 8 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Smartchoice.pk should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
All text remains visible during webfont loads
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
Keep request counts low and transfer sizes small — 87 requests • 976 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
87
999554
Script
24
452340
Font
9
331740
Image
23
110230
Stylesheet
20
74215
Document
3
22806
Other
8
8223
Media
0
0
Third-party
64
669015
Lazy load third-party resources with facades
Consider replacing third-party embeds with a facade until they are required (use lazy loading).
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
Largest Contentful Paint image was not lazily loaded
Above-the-fold images that are lazily loaded render later in the page lifecycle, which can delay the largest contentful paint. about optimal lazy loading.
Avoid large layout shifts — 5 elements found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
0.53663080303067
0.47914000869559
0.47151438975917
0.1547921631277
0.13560431343606
Avoids `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Avoid long main-thread tasks — 19 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://code.jquery.com/jquery-3.6.0.min.js
9739
254
https://www.googletagmanager.com/gtag/js?id=G-4MGJPYCMMN&l=dataLayer&cx=c
6865
193
https://ajax.googleapis.com/ajax/libs/jquery/1.11.3/jquery.min.js
8328
161
https://connect.facebook.net/signals/config/391510261402910?v=2.9.100&r=stable
8732
143
https://smartchoice.pk/
1512
126
https://smartchoice.pk/
1400
112
https://smartchoice.pk/
1305
95
Unattributable
7058
94
https://ajax.googleapis.com/ajax/libs/jquery/1.11.3/jquery.min.js
8070
81
https://www.google-analytics.com/analytics.js
5095
79
https://smartchoice.pk/
1110
78
https://smartchoice.pk/en/js/main.js?v=1.88
9660
77
https://code.jquery.com/jquery-3.6.0.min.js
3168
62
https://connect.facebook.net/en_US/fbevents.js
5820
62
https://smartchoice.pk/
1246
59
https://smartchoice.pk/
636
54
https://smartchoice.pk/
1193
53
https://smartchoice.pk/
690
53
https://www.googletagmanager.com/gtag/js?id=UA-5541998-3
3664
51
Image elements have explicit `width` and `height`
Reduce layout shifts and improve CLS by setting explicit width and height properties on image elements.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of smartchoice.pk on mobile screens.

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Audits

Network Requests
Below is a list of network requests that were made during page load.
URL Protocol Network Request Time (Ms) Network End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://smartchoice.pk/
http/1.1
1.277999997139
238.50100004673
264
0
301
text/html
https://smartchoice.pk/
h2
238.84000003338
408.96800005436
13839
58898
200
text/html
Document
https://d1e6cjojnyo6nm.cloudfront.net/cdn_link/css_link/bootstrap2.min.css?v=1.5
h2
419.98399996758
435.27600002289
12493
82268
200
text/css
Stylesheet
https://smartchoice.pk/en/css/main-style.css?v=1.4
h2
420.30399990082
550.71300005913
3164
11891
200
text/css
Stylesheet
https://smartchoice.pk/en/css/style.css?v=3.156
h2
420.5150001049
562.22800004482
19041
117888
200
text/css
Stylesheet
https://smartchoice.pk/en/css/landscap1199.css?v=3.234
h2
420.98199999332
537.97399997711
1663
3210
200
text/css
Stylesheet
https://smartchoice.pk/en/css/landscap991.css?v=3.234
h2
421.50100004673
559.8029999733
7232
33693
200
text/css
Stylesheet
https://smartchoice.pk/en/css/landscap767.css?v=3.234
h2
421.66000008583
555.15499997139
3859
16040
200
text/css
Stylesheet
https://smartchoice.pk/en/css/landscap480.css?v=3.234
h2
422.24800002575
545.70299994946
1909
4361
200
text/css
Stylesheet
https://smartchoice.pk/en/css/responsive_2.css?v=3.156
h2
422.55199992657
552.50200009346
2376
5381
200
text/css
Stylesheet
https://d1e6cjojnyo6nm.cloudfront.net/cdn_link/css_link/min-icofont.css
h2
422.76599991322
440.21099996567
2225
7864
200
text/css
Stylesheet
https://d1e6cjojnyo6nm.cloudfront.net/cdn_link/css_link/panton-style-cdn-min.css?v=1.7
h2
422.98900008202
587.43900001049
669
1030
200
text/css
Stylesheet
https://code.jquery.com/jquery-3.6.0.min.js
h2
423.25599992275
434.83500003815
31327
89501
200
application/javascript
Script
https://cdnjs.cloudflare.com/ajax/libs/jquery-migrate/3.3.2/jquery-migrate.min.js
h2
423.42100000381
435.74500012398
4742
11267
200
application/javascript
Script
https://cdnjs.cloudflare.com/ajax/libs/twitter-bootstrap/3.3.7/js/bootstrap.min.js
h2
423.68400001526
436.18400001526
9744
37045
200
application/javascript
Script
https://www.googletagmanager.com/gtag/js?id=UA-5541998-3
h2
472.52600002289
487.88099992275
46549
118345
200
application/javascript
Script
https://d1e6cjojnyo6nm.cloudfront.net/cdn_link/cdn_js_link/social-script.min.js?v=1.91
h2
473.1740000248
486.15199995041
1113
1396
200
application/javascript
Script
https://cdn.jsdelivr.net/npm/lozad/dist/lozad.min.js
h2
423.95399999619
433.76099991798
2042
3095
200
application/javascript
Script
https://smartchoice.pk/en/js/mixpanel.js?v=1.91
h2
473.61000001431
595.01800000668
3112
16651
200
application/javascript
Script
https://smartchoice.pk/en/js/gta-events.js?v=1.95
h2
474.04799997807
594.64900004864
6157
70880
200
application/javascript
Script
https://smartchoice.pk/en/fonts/icofont/local-min-icofont.css
h2
424.42100000381
549.91600000858
2666
7826
200
text/css
Stylesheet
https://smartchoice.pk/en/fonts/panton/panton-style-local.css?v=1.7
h2
424.68800008297
553.34700000286
941
876
200
text/css
Stylesheet
https://smartchoice.pk/en/js/main.js?v=1.88
h2
474.51800000668
596.39700007439
9273
42852
200
application/javascript
Script
https://d1e6cjojnyo6nm.cloudfront.net/scripts/getSetReff.min.js
h2
474.62400007248
486.47899997234
1522
2475
200
application/javascript
Script
https://widget.reviews.io/rich-snippet-reviews-widgets/dist.js
h2
474.72300004959
501.29799997807
2287
5627
200
text/javascript
Script
https://d1e6cjojnyo6nm.cloudfront.net/cdn_link/dist.css
h2
425.21800005436
447.0490000248
898
1338
200
text/css
Stylesheet
https://d1e6cjojnyo6nm.cloudfront.net/webp_images/product_new/logobold_hor_svg.svg
h2
474.88300001621
486.78100001812
5279
12054
200
image/svg+xml
Image
https://smartchoice.pk/en/css/main-home.css?v=1.7
h2
471.37600004673
599.21700000763
2741
10962
200
text/css
Stylesheet
https://d1e6cjojnyo6nm.cloudfront.net/webp_images/product_new/home-car.svg
h2
475
487.0490000248
1558
2415
200
image/svg+xml
Image
https://d1e6cjojnyo6nm.cloudfront.net/webp_images/product_new/home-motorbike.svg
h2
475.23699998856
487.34000003338
1728
3234
200
image/svg+xml
Image
https://d1e6cjojnyo6nm.cloudfront.net/webp_images/product_new/home-health.svg
h2
475.43699991703
495.77600002289
1295
2145
200
image/svg+xml
Image
https://d1e6cjojnyo6nm.cloudfront.net/webp_images/product_new/home-travel.svg
h2
475.71800005436
514.56500005722
3593
7738
200
image/svg+xml
Image
https://d1e6cjojnyo6nm.cloudfront.net/webp_images/product_new/ubl-insurance-logo.png
h2
475.83899998665
497.89300000668
4176
3719
200
image/png
Image
https://d1e6cjojnyo6nm.cloudfront.net/cdn_link/css_link/lite-yt-embed.css
h2
471.58599996567
485.44000005722
1731
2546
200
text/css
Stylesheet
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Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
412.166
19.572
445.055
15.465
463.299
10.11
483.397
26.572
527.519
5.69
537.66
6.459
548.719
29.268
578.469
11.451
598.475
12.754
615.619
47.293
678.346
55.972
742.407
19.229
762.541
26.755
793.19
9.689
802.891
127.237
930.417
63.11
993.548
16.253
1025.283
39.65
1064.972
15.456
1080.467
48.222
1128.84
13.36
1149.307
23.386
1173.855
18.428
1193.021
10.987
1210.035
7.469
1217.771
8.252
1231.155
9.229
1246.162
8.501
1256.145
7.273
1264.268
35.68
1300.778
6.781
1311.075
8.875
10439.269
10.177
10469.98
7.664
10488.422
11.02
10501.663
5.308
10542.762
8.025
10551.789
20.194
10574.972
13.441
10596.525
7.287
10612.658
80.305
10693.024
5.553
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data
Script Treemap Data
Provide as required, for treemap app.

Metrics

Total Blocking Time — 490 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).
Speed Index — 4.5 s
The time taken for the page contents to be visibly populated.

Audits

First Meaningful Paint — 3.1 s
The time taken for the primary content of the page to be rendered.

Other

Eliminate render-blocking resources — Potential savings of 150 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Smartchoice.pk should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://code.jquery.com/jquery-3.6.0.min.js
31327
1230
https://cdnjs.cloudflare.com/ajax/libs/jquery-migrate/3.3.2/jquery-migrate.min.js
4742
780
https://cdnjs.cloudflare.com/ajax/libs/twitter-bootstrap/3.3.7/js/bootstrap.min.js
9744
150
https://cdn.jsdelivr.net/npm/lozad/dist/lozad.min.js
2042
780
Properly size images — Potential savings of 17 KiB
Images can slow down the page's load time. Smartchoice.pk should consider serving more appropriate-sized images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://d1e6cjojnyo6nm.cloudfront.net/webp_images/provider_png/igiinsurance.png
31599
13088
https://d1e6cjojnyo6nm.cloudfront.net/webp_images/product_new/comp_png/pak_qatar-min.png
10359
4310
Minify JavaScript — Potential savings of 8 KiB
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Smartchoice.pk should consider minifying JS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://smartchoice.pk/en/js/main.js?v=1.88
9273
5226
inline: var ready = false, widget,...
5392
2841
Reduce unused CSS — Potential savings of 29 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Smartchoice.pk should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://smartchoice.pk/en/css/style.css?v=3.156
19041
17480
https://d1e6cjojnyo6nm.cloudfront.net/cdn_link/css_link/bootstrap2.min.css?v=1.5
12493
11789
Serve images in next-gen formats — Potential savings of 28 KiB
Consider JPEG 2000, JPEG XR or WebP image formats which provide better compression than PNG and JPEG.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://d1e6cjojnyo6nm.cloudfront.net/webp_images/provider_png/igiinsurance.png
31599
28731.05
Remove duplicate modules in JavaScript bundles — Potential savings of 34 KiB
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Source Transfer Size (Bytes) Potential Savings (Bytes)
jquery.js
34427
Avoid an excessive DOM size — 1,011 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
Maximum DOM Depth
Maximum Child Elements
Reduce JavaScript execution time — 1.7 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://smartchoice.pk/
1640.368
47.144
9.512
https://code.jquery.com/jquery-3.6.0.min.js
782.468
640.292
9.04
Unattributable
499.04
100.152
0
https://ajax.googleapis.com/ajax/libs/jquery/1.11.3/jquery.min.js
489.888
223.144
32.884
https://www.googletagmanager.com/gtag/js?id=G-4MGJPYCMMN&l=dataLayer&cx=c
280.2
193.524
14.556
https://www.google-analytics.com/analytics.js
174.404
94.58
3.672
https://connect.facebook.net/signals/config/391510261402910?v=2.9.100&r=stable
162.408
126.528
34.356
https://www.googletagmanager.com/gtag/js?id=UA-5541998-3
106.58
92.26
12.608
https://widget.reviews.io/floating-widget/widget?element_id=floatingWidget-defaultContainer&version=2&&store=smartchoice.pk&primaryClr=%23ef9807&numReviews=40&hideDates=false&version=13b&floatPosition=left&contentMode=company&tabStyle=small
105.024
19.236
7.28
https://connect.facebook.net/en_US/fbevents.js
62.02
54.536
6.92
https://widget.reviews.io/rich-snippet-reviews-widgets/widget?version=13b&store=smartchoice.pk&primaryClr=%23ef9807&widgetName=floating-widget&numReviews=40&floatPosition=left&contentMode=company&tabStyle=small&hideDates=false&elementId=richSnippetReviewsWidget-defaultContainer&origin=https%3A%2F%2Fsmartchoice.pk%2F
56.416
15.896
5.056

Metrics

First Contentful Paint — 3.1 s
The time taken for the first image or text on the page to be rendered.
Largest Contentful Paint — 4.6 s
The timing of the largest text or image that is painted.
Cumulative Layout Shift — 2.12
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Audits

Time to Interactive — 9.2 s
The time taken for the page to become fully interactive.
Max Potential First Input Delay — 250 ms
Users could experience a delay when interacting with the page.

Other

Reduce unused JavaScript — Potential savings of 160 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://connect.facebook.net/signals/config/391510261402910?v=2.9.100&r=stable
111682
90362
https://www.googletagmanager.com/gtag/js?id=G-4MGJPYCMMN&l=dataLayer&cx=c
81916
29694
https://ajax.googleapis.com/ajax/libs/jquery/1.11.3/jquery.min.js
34470
22315
https://www.googletagmanager.com/gtag/js?id=UA-5541998-3
46549
21629
Serve static assets with an efficient cache policy — 19 resources found
Smartchoice.pk can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://d1e6cjojnyo6nm.cloudfront.net/webp_images/product_new/comp_png/tpl_log2-min.png
0
4620
https://d1e6cjojnyo6nm.cloudfront.net/webp_images/product_new/ubl-insurance-logo.png
0
4176
https://www.facebook.com/tr/?id=391510261402910&ev=Microdata&dl=https%3A%2F%2Fsmartchoice.pk%2F&rl=&if=false&ts=1680172852627&cd[DataLayer]=%5B%5D&cd[Meta]=%7B%22title%22%3A%22Compare%20Insurance%20Policies%20from%20Best%20Insurance%20Companies%20in%20Pakistan%22%2C%22meta%3Akeywords%22%3A%22Smartchoice%20is%20the%20No.1%20insurance%20marketplace%20for%20buying%20car%2C%20health%2C%20travel%20and%20life%20insurance%20in%20Pakistan.%20Compare%20quotes%20of%20top%20insurance%20providers%20and%20buy%20in%20minutes.%22%2C%22meta%3Adescription%22%3A%22Smartchoice%20is%20the%20No.1%20insurance%20marketplace%20for%20buying%20car%2C%20health%2C%20travel%20and%20life%20insurance%20in%20Pakistan.%20Compare%20quotes%20of%20top%20insurance%20providers%20and%20buy%20in%20minutes.%22%7D&cd[OpenGraph]=%7B%7D&cd[Schema.org]=%5B%5D&cd[JSON-LD]=%5B%7B%22%40context%22%3A%22http%3A%2F%2Fschema.org%22%2C%22%40type%22%3A%22SiteNavigationElement%22%2C%22name%22%3A%22Car%20Insurance%22%2C%22url%22%3A%22https%3A%2F%2Fsmartchoice.pk%2Finsurance%2Fcar%2F%22%7D%2C%7B%22%40context%22%3A%22http%3A%2F%2Fschema.org%22%2C%22%40type%22%3A%22SiteNavigationElement%22%2C%22name%22%3A%22Health%20Insurance%22%2C%22url%22%3A%22https%3A%2F%2Fsmartchoice.pk%2Finsurance%2Fhealth%2F%22%7D%2C%7B%22%40context%22%3A%22http%3A%2F%2Fschema.org%22%2C%22%40type%22%3A%22SiteNavigationElement%22%2C%22name%22%3A%22Travel%20Insurance%22%2C%22url%22%3A%22https%3A%2F%2Fsmartchoice.pk%2Finsurance%2Ftravel%2F%22%7D%2C%7B%22%40context%22%3A%22http%3A%2F%2Fschema.org%22%2C%22%40type%22%3A%22SiteNavigationElement%22%2C%22name%22%3A%22Corporate%20Health%20Insurance%22%2C%22url%22%3A%22https%3A%2F%2Fsmartchoice.pk%2Finsurance%2Fgroup-health%2F%22%7D%5D&sw=412&sh=823&v=2.9.100&r=stable&ec=1&o=30&fbp=fb.1.1680172852119.1008399602&it=1680172851903&coo=false&es=automatic&tm=3&rqm=GET
0
328
https://www.facebook.com/tr/?id=391510261402910&ev=PageView&dl=https%3A%2F%2Fsmartchoice.pk%2F&rl=&if=false&ts=1680172852122&sw=412&sh=823&v=2.9.100&r=stable&ec=0&o=30&cs_est=true&fbp=fb.1.1680172852119.1008399602&it=1680172851903&coo=false&rqm=GET
0
328
https://connect.facebook.net/signals/config/391510261402910?v=2.9.100&r=stable
1200000
111682
https://connect.facebook.net/en_US/fbevents.js
1200000
29384
https://www.google-analytics.com/analytics.js
7200000
20594
https://i.ytimg.com/vi/xNfqKcviKBQ/hqdefault.jpg
7200000
11859
https://widget.reviews.io/floating-widget/style.css?primary=%23ef9807&neutral=undefined&textClr=undefined&button=undefined&height=700&version=2,13b
7200000
4683
https://widget.reviews.io/rich-snippet-reviews-widgets/dist.js
7200000
2287
https://widget.reviews.io/floating-widget/dist.js
7200000
1564
https://cdn.jsdelivr.net/npm/lozad/dist/lozad.min.js
604800000
2042
https://smartchoice.pk/en/fonts/panton/Panton-Bold.ttf
2592000000
46724
https://smartchoice.pk/en/fonts/panton/Panton-Regular.ttf
2592000000
46715
https://smartchoice.pk/en/fonts/panton/Panton-SemiBold.ttf
2592000000
46715
https://smartchoice.pk/en/fonts/panton/Panton-ExtraBold.ttf
2592000000
46226
https://smartchoice.pk/en/fonts/panton/Panton-Light.ttf
2592000000
45376
https://smartchoice.pk/en/fonts/icofont/icofont.ttf
2592000000
18545
https://assets.reviews.io/img/all-global-assets/logo/reviewsio-logo.svg
2678400000
3631
Minimize main-thread work — 4.5 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
1712.752
Style & Layout
1104.892
Other
930.812
Rendering
415.004
Parse HTML & CSS
164.244
Script Parsing & Compilation
163.168
Garbage Collection
34.456
Reduce the impact of third-party code — Third-party code blocked the main thread for 730 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
jQuery CDN
31327
355.376
Google CDN
68940
140.064
Google Tag Manager
128465
138.536
Facebook
141722
58.564
Google Analytics
21091
42.364
cloudfront.net
157798
0
Google Fonts
41531
0
Reviews.io
27189
0
Cloudflare CDN
14486
0
IcoMoon
14243
0
YouTube
11859
0
githack.com
6636
0
JSDelivr CDN
2042
0
Other Google APIs/SDKs
1114
0
Google/Doubleclick Ads
572
0
whatshelp.io
0
0
Does not use passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Source
First Contentful Paint (3G) — 6120 ms
The time taken for the first image or text on the page to be rendered while on a 3G network.
100

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of smartchoice.pk. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
`[id]` attributes on active, focusable elements are unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Heading elements appear in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`button`, `link`, and `menuitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
ARIA `meter` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `progressbar` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
ARIA `tooltip` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `treeitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
Links have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.
`<object>` elements have alternate text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Contrast

Background and foreground colors have a sufficient contrast ratio
Many (if not most) users find low-contrast text difficult or impossible to read.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>`, `<ol>` or `<menu>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Smartchoice.pk may provide assistance to deaf or hearing-impaired users with captions on videos.

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
83

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that smartchoice.pk should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Ensure CSP is effective against XSS attacks
Significantly reduce the risk of cross-site scripting attacks (XSS) by ensuring you have a strong Content Security Policy (CSP).
Description Directive Severity
No CSP found in enforcement mode
High

Audits

Allows users to paste into input fields
Preventing input pasting is a bad practice for the UX, and weakens security by blocking password managers. about user-friendly input fields.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids `unload` event listeners
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
Bootstrap
3.3.7
jQuery
3.6.0
core-js
core-js-pure@3.0.0
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
Page has valid source maps
Consider deploying source maps for added benefits such as the ability to debug while in production.
URL Map URL
https://cdnjs.cloudflare.com/ajax/libs/jquery-migrate/3.3.2/jquery-migrate.min.js
https://cdnjs.cloudflare.com/ajax/libs/jquery-migrate/3.3.2/jquery-migrate.min.map
https://ajax.googleapis.com/ajax/libs/jquery/1.11.3/jquery.min.js
https://ajax.googleapis.com/ajax/libs/jquery/1.11.3/jquery.min.map
https://ajax.googleapis.com/ajax/libs/jquery/1.11.3/jquery.min.js
https://ajax.googleapis.com/ajax/libs/jquery/1.11.3/jquery.min.map
No issues in the `Issues` panel in Chrome Devtools
There may be unresolved issues logged to Chrome Devtools.

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL Request Resolution
http://smartchoice.pk/
Allowed

Audits

Browser errors were logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
Source Description
Failed to load resource: net::ERR_TIMED_OUT
100

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for smartchoice.pk. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of smartchoice.pk on mobile screens.
Document uses legible font sizes — 100% legible text
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Source Selector % of Page Text Font Size
100.00%
≥ 12px
Tap targets are sized appropriately — 100% appropriately sized tap targets
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Links have descriptive text
Make use of descriptive link text to assist search engines in understanding the content.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Links are crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
33

PWA

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of smartchoice.pk. This includes details about web app manifests.

PWA Optimized

Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of smartchoice.pk on mobile screens.

Installable

Web app manifest or service worker do not meet the installability requirements — 1 reason
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
Failure reason
No manifest was fetched

PWA Optimized

Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Hosting

Server Location

Server IP Address: 13.248.239.135
Continent: North America
Country: United States
United States Flag
Region:
City:
Longitude: -97.822
Latitude: 37.751
Currencies: USD
USN
USS
Languages: English

Web Hosting Provider

Name IP Address
Amazon Technologies Inc.
Registration

Domain Registrant

Private Registration: No
Name:
Organization:
Country:
City:
State:
Post Code:
Email:
Phone:
Note: Registration information is derived from various sources and may be inaccurate.

Domain Registrar

Security

Visitor Safety

Mature Content: Not Likely
McAfee WebAdvisor Rating: Safe
WOT Rating:
WOT Trustworthiness:
WOT Child Safety:
Note: Safety information is not guaranteed.

SSL/TLS Certificate

Issued To: smartchoice.pk
Issued By: Amazon RSA 2048 M01
Valid From: 7th February, 2023
Valid To: 24th August, 2023
Subject: CN = smartchoice.pk
Hash: 0732af4b
Issuer: CN = Amazon RSA 2048 M01
O = Amazon
S = US
Version: 2
Serial Number: 15296154504184526110871020281766065847
Serial Number (Hex): 0B81EEA49DFD1C10A97E8135288BB6B7
Valid From: 7th February, 2024
Valid To: 24th August, 2024
Signature Algorithm (Short Name): RSA-SHA256
Signature Algorithm (Long Name): sha256WithRSAEncryption
Authority Key Identifier: keyid:81:B8:0E:63:8A:89:12:18:E5:FA:3B:3B:50:95:9F:E6:E5:90:13:85
Extended Key Usage: TLS Web Server Authentication, TLS Web Client Authentication
CRL Distribution Points:
Full Name:
URI:http://crl.r2m01.amazontrust.com/r2m01.crl

Certificate Policies: Policy: 2.23.140.1.2.1

Authority Information Access: OCSP - URI:http://ocsp.r2m01.amazontrust.com
CA Issuers - URI:http://crt.r2m01.amazontrust.com/r2m01.cer

SCT List: Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : E8:3E:D0:DA:3E:F5:06:35:32:E7:57:28:BC:89:6B:C9:
03:D3:CB:D1:11:6B:EC:EB:69:E1:77:7D:6D:06:BD:6E
Timestamp : Feb 7 03:45:33.225 2023 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:45:02:20:2A:4D:92:BD:60:73:6E:87:51:7C:3E:35:
16:4C:88:55:79:3A:1F:A7:9C:F3:6B:FB:45:A4:FA:02:
17:16:33:7E:02:21:00:8D:5A:AF:8C:52:72:16:55:AC:
86:5B:2D:EC:E6:D4:2B:2B:7C:82:4B:A6:D6:C7:BE:47:
F0:84:19:1B:2F:28:8D
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : B3:73:77:07:E1:84:50:F8:63:86:D6:05:A9:DC:11:09:
4A:79:2D:B1:67:0C:0B:87:DC:F0:03:0E:79:36:A5:9A
Timestamp : Feb 7 03:45:33.306 2023 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:44:02:21:00:94:E2:90:38:82:77:20:36:88:A4:29:
01:B7:FF:5E:E0:A8:37:0B:09:D2:BE:7E:6F:D3:09:B2:
BB:67:B0:76:59:02:1F:64:2F:88:4F:C1:C5:95:3A:B1:
3A:F7:44:16:19:82:48:C0:9F:35:9E:FD:0C:5E:5C:C8:
6E:71:A6:22:22:5F
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : B7:3E:FB:24:DF:9C:4D:BA:75:F2:39:C5:BA:58:F4:6C:
5D:FC:42:CF:7A:9F:35:C4:9E:1D:09:81:25:ED:B4:99
Timestamp : Feb 7 03:45:33.254 2023 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:44:02:20:71:30:D8:28:D1:16:1D:F4:38:4E:A0:3A:
BE:9F:C9:65:A8:C1:07:90:BA:D3:22:C7:9E:FD:3D:09:
5F:34:B5:B3:02:20:65:CC:8D:52:58:9C:85:45:D7:6A:
F6:39:09:69:54:6E:77:7D:74:94:74:BE:2E:CC:FE:20:
86:DB:5B:22:75:0A
Key Usage: Digital Signature, Key Encipherment
Basic Constraints: CA:FALSE
Subject Alternative Name: DNS:smartchoice.pk
Technical

DNS Lookup

A Records

Host IP Address Class TTL
smartchoice.pk. 13.248.239.135 IN 300
smartchoice.pk. 76.223.115.29 IN 300

NS Records

Host Nameserver Class TTL
smartchoice.pk. ns-1400.awsdns-47.org. IN 21600
smartchoice.pk. ns-1835.awsdns-37.co.uk. IN 21600
smartchoice.pk. ns-65.awsdns-08.com. IN 21600
smartchoice.pk. ns-923.awsdns-51.net. IN 21600

MX Records

Priority Host Server Class TTL
10 smartchoice.pk. mx.zoho.com. IN 300
20 smartchoice.pk. mx2.zoho.com. IN 300
50 smartchoice.pk. mx3.zoho.com. IN 300

SOA Records

Domain Name Primary NS Responsible Email TTL
smartchoice.pk. ns-923.awsdns-51.net. awsdns-hostmaster.amazon.com. 900

TXT Records

Host Value Class TTL
smartchoice.pk. facebook-domain-verification=okp0hetd3xn7nsx9cirfxiwj1wsmgb IN 300
smartchoice.pk. google-site-verification=QR01dYiQI1HeUxZfZ4lHyoW5fnAj9YRbs2m3CUHUDV4 IN 300
smartchoice.pk. v=spf1 IN 300

HTTP Response Headers

HTTP-Code: HTTP/1.1 200 OK
Date: 30th March, 2023
Content-Type: text/html; charset=UTF-8
Server: Apache
Expires: 19th November, 1981
Cache-Control: max-age=600, private, must-revalidate
Connection: keep-alive
Set-Cookie: *
X-Powered-By: PHP/7.1.19
Pragma: no-cache
X-Frame-Options: SAMEORIGIN

Whois Lookup

Created:
Changed:
Expires:
Status:
Nameservers:
Full Whois: smartchoice.pk domain is not supported

Nameservers

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Domain Valuation Snoop Score
$611 USD
0/5

Sites hosted on the same IP address